marketing your honey

here's a marketing story:
http://www.wired.com/design/2012/08/honey-badger-hot-sauce/

 here's what's "trending" in design:
http://www.thedieline.com/blog/2012/8/25/student-spotlight-savannah-bee-company-honey-bottles.html

http://www.thedieline.com/blog/2012/3/22/student-spotlight-stella.html